How can a small local business with no marketing budget use social media to attract more customers?
Last Updated: 01.07.2025 01:45
as well as uncontrollable factors (Politics, Economics. Social-cultural issues, Legal & compliance requirements, Technology, Ecology, Ethics, and Demographics.
Processes
Product
Utilising social media means allocating resources to that endeavour - so you must have a budget of some sort.
Marketing is balancing and organising all the factors that create an exchange between buyer and seller, including:
Perception
How the Brain’s RNA Rings Are Formed - Neuroscience News
AND Promotion> (Advertising, PR, Personal Selling and Sales Promotion - Digital or analogue)
If you are in business, you ARE “marketing”. If you don't have a PROMOTION budget, you are marketing badly.
Good marketing is doing this well.
IPOs That Launched Like Rockets — and Those That Flew Straight Into a Wall - PYMNTS.com
Price
Place
People
Why do people say "tall, dark, and handsome" when they actually mean "tall, white, and handsome"?